I have heard that Move It has officially been re-launched in the country just early this week, after Grab acquired the company a few years ago. We were not invited to the launch, but we are able to experience how it is to book from the app. Here are some quick notes we would like to share.
Move It started as a small competitor to Angkas and Joyride pre-pandemic as the government laid down its rules for Motorcycle Taxi trials, in an attempt to legalize the growing habal-habal culture
Platform: The app has upgraded to the platform used by Grab. Those who use Grab on a regular basis should be very familiar with how the app works, it’s almost the same but you get the red hue all over the UI.
Booking: I booked a ride from my workplace to another location in Quezon City using a promo code that is being heavily promoted on the Grab App. The said promo code, valid only for new users, gives you PHP 0 fee (maximum PHP 150) to available destinations. Booking is seamless and easy like a GrabCar, as I was able to get a motorcycle taxi in less than a minute.
Ride: I believe there will be shower caps offered to customers later on, but it was not available with my ride. Turns out that the rider I got was just accepted into Move It a day before my booking, which explained the very fresh factory plastic scent of the red Move It helmet that he gave me to use.
My rider initially works as a GrabFood driver, and was encouraged to apply as a Move It rider so he can choose between the two services whenever he feels like it. He’s actually earning a lot with GrabFood deliveries, and the idea of using Move It is a way for him to support Grab as it did to him during this pandemic.
Move It also uses Grab’s proprietary navigation system (called GrabNav), not Waze or Google Maps. If I recall correctly, the said system was developed through careful analysis of GrabCar, GrabFood, and GrabExpress trips. It actually looks cleaner and more intuitive than Waze or Google Maps, and riders wouldn’t have to worry about installing another app for navigation — this saves them memory and storage resources on their phones.
Pricing and Promotion: Pricing is surprisingly cheaper when I booked – the set pick up and drop off locations cost up to PHP 30 less than available competitors. Once you are registered on the app, you’ll get promotions via SMS almost daily. The platform is currently offering flat rate vouchers – you get to travel with Move it to any available destination for only PHP 49.
Coverage and Fleet: As of its launch this May, Move It only operates mainly in select Metro Manila areas: Paranaque, Pasay, Taguig, Makati, Pateros, Pasig, San Juan, Southern Quezon City, and Marikina. Heard from friends who attended the press launch that Grab will scale up Move It’s coverage in the coming weeks as it adds more riders to its already big 6,500-member fleet of partner riders.