Home Credit Philippines announced that it has now served 12 million customers as of August 2025, marking a milestone ahead of its 12th anniversary.
Why it Matters: The milestone shows the growing demand for installment-based consumer financing in the Philippines, where many households rely on accessible credit for phones, appliances, and other essentials.
Since entering the Philippine market in 2013 with only 33 customers, Home Credit has grown into one of the country’s biggest consumer finance providers. It has released nearly PHP 500 billion in total sales across its loan products, which now cover smartphones, appliances, motorcycles, and e-bikes.
The company shared that smartphone financing alone has reached 2.5 million units since early 2024, averaging 5,000 devices per day. iPhones remain a top choice, with financing volume expected to double from PHP 10 billion in 2024 to PHP 20 billion in 2025.
Demand for appliances also remains high. During peak seasons, Home Credit financed an average of 700 refrigerators, 1,400 televisions, and 1,100 air conditioners daily. On the mobility side, nearly 70,000 motorcycles and e-bikes have been financed since 2024, amounting to PHP 4.5 billion.
The company also reported that its #ReadytoHelp sales team has expanded to 10,000 members, and it is present in more than 18,000 retail stores nationwide.Beyond financing, Home Credit offers Home Credit Protect, which covers borrowers and devices. As of August 2025, it has already released PHP 1.75 billion in claims, repairing or replacing nearly 70,000 devices.
Executives say these achievements reflect the company’s mission of making everyday essentials more attainable while supporting economic activity. “From 33 customers from our first day to 12 million we’ve served today, every milestone reflects our mission of making modern living more attainable—whether through a smartphone, a home appliance, or mobility solutions,” said Chief Sales Officer Puneet Suneja.
Home Credit also said its focus for the coming year will be on enhancing digital services, growing partnerships, and expanding consumer protection programs.
Do you think more Filipinos will rely on financing for phones, appliances, and mobility in the coming years?
