Samsung is bringing a new range of AI-powered TVs and display technologies to the Philippines, led by its Vision AI platform and the next-generation Neo QLED 8K QN90F. The company is also launching updates to its Lifestyle lineup, including a refreshed The Frame 4K.
Why it matters: These new Samsung products aim to push smart home entertainment further in the Philippines by blending artificial intelligence with personalization, design, and household connectivity. With AI now integrated across a wider range of TV models, more users will have access to adaptive and intelligent display experiences.
Vision AI Comes to More Screens
At the core of Samsung’s latest push is Vision AI, a system designed to make TVs more aware, responsive, and personal. Key features include:
- Click to Search, which lets users get instant details about what they’re watching without interrupting playback.
- Live Translate, which offers on-screen, real-time translation of subtitles for foreign-language content.
- Generative Wallpaper, which turns idle screens into AI-generated artworks that match personal styles or room settings.
Vision AI also supports smarter home features by connecting with the SmartThings platform. TVs can now offer:
- Home Insights such as security alerts and status updates for connected devices.
- Pet and Family Care, which uses AI to monitor activity patterns and adjust settings based on behaviors (like dimming the lights when a child falls asleep).
- Security on your device when you browse online, brought by Samsung’s renowned Knox platform.
These improvements also enhance viewing quality. Samsung TVs with Vision AI adjust brightness, contrast, and audio in real time based on room conditions and content type.
Neo QLED 8K QN90F Brings Flagship Tech to Living Rooms
The top-of-the-line Neo QLED 8K QN90F is powered by the NQ8 AI Gen3 Processor, which delivers the most advanced Samsung display features to date. These include:
- 8K AI Upscaling Pro, which sharpens lower-resolution content to near-8K quality.
- Auto HDR Remastering Pro, enhancing contrast and color frame by frame.
- Adaptive Sound Pro, which separates and refines dialogue, music, and effects.
- Color Booster Pro, for more vivid images through scene-by-scene optimization.
- AI Mode, which adjusts both audio and visuals based on user habits and environment.
The QN90F combines this performance with a slim design that fits modern living spaces, positioning it as a high-end centerpiece for home entertainment in the Philippines.
The Frame 4K and Expanded Samsung Art Store
Samsung is also expanding its Lifestyle TV series with a new version of its popular The Frame 4K. Unlike previous models, this version upgrades display quality with Neo QLED technology, improved dimming, and the latest NQ4 Gen3 AI Processor. It includes the Wireless One Connect box for cleaner setups. There’s also a generative AI feature that generates artworks based on your choices from the prompts provided.
The Samsung Art Store now offers more than 3,000 curated artworks, including pieces from institutions like MoMA and the estates of famous artists. For the first time, the collection will be accessible not just on The Frame but also on Neo QLED, QLED, and MICRO LED TVs. This makes it easier for Filipino households to turn their TVs into digital art galleries.
Availability in the Philippines
Samsung will release models from the Neo QLED, OLED, QLED, The Frame, and other Vision AI-supported product lines. These are the official prices as of this time at the Samsung website, most of them with discounts already applicable upon purchase:
| Samsung 2025 TV | Size | SRP | Sale Price / Note |
| Neo QLED QN950F | 85″ | PHP 499,999 | PHP 463,999 |
| Neo QLED QN950F | 65″ | PHP 264,999 | PHP 245,654 |
| Neo QLED QN90F | 98″ | PHP 399,999 | PHP 370,990 |
| Neo QLED QN90F | 75″ | PHP 204,999 | PHP 190,034 |
| Neo QLED QN90F | 65″ | PHP 142,999 | PHP 132,560 |
| Neo QLED QN90F | 55″ | PHP 112,999 | PHP 114,020 |
| Neo QLED QN90F | 50″ | PHP 64,889 | |
| Neo QLED QN83F | 55″ | TBA | Abenson Exclusive Model |
| Neo QLED QN82F | 50″ | TBA | SM Appliance Center Exclusive Model |
| Neo QLED QN80F | 100″ | TBA | |
| Neo QLED QN80F | 50″ | PHP 64,999 | PHP 60,254 |
| Neo QLED QN70F | 85″ | PHP 259,999 | PHP 241,019 |
| Neo QLED QN70F | 75″ | PHP 189,999 | PHP 176,129 |
| Neo QLED QN70F | 65″ | PHP 109,999 | PHP 101,969 |
| Neo QLED QN70F | 55″ | PHP 89,999 | PHP 83,429 |
| The Frame 4K | 65″ | TBA | |
| The Frame 4K | 55″ | PHP 79,999 | PHP 74,159 |
| The Frame 4K | 43″ | PHP 58,999 | PHP 54,692 |
| QLED Q8FA | 75″ | PHP 122,499 | PHP 113,557 |
| QLED Q8FA | 65″ | TBA | |
| QLED Q8FA | 55″ | TBA | |
| QLED Q8FA | 50″ | PHP 45,999 | PHP 42,661 |
| QLED Q8F3 | 65″ / 55″ / 50″ | TBA | Abenson Exclusive Model |
| QLED Q8F2 | 65″ / 55″ / 50″ | TBA | SM Appliance Center Exclusive Model |
| QLED Q7FA | 75″ | PHP 114,999 | PHP 103,499 |
| QLED Q7FA | 65″ | TBA | |
| QLED Q7FA | 55″ | TBA | |
| QLED Q7FA | 50″ | PHP 43,999 | PHP 39,599 |
| QLED Q7FA | 43″ | PHP 29,999 | PHP 27,809 |
| OLED S95F | 83″ | PHP 299,999 | PHP 278,099 |
| OLED S95F | 77″ | TBA | |
| OLED S95F | 65″ | PHP 142,999 | PHP 132,560 |
| OLED S95F | 55″ | PHP 122,999 | PHP 114,020 |
| OLED S90F | 65″ | PHP 120,509 | |
| OLED S90F | 55″ | TBA | |
| OLED S90F | 48″ | PHP 64,999 | PHP 60,254 |
| OLED S85F | 65″ | PHP 109,999 | PHP 101,969 |
| OLED S85F | 55″ | PHP 89,999 | PHP 83,429 |
| Crystal UHD U8000F | 85″ | PHP 159,999 | PHP 148,319 |
| Crystal UHD U8000F | 75″ | PHP 79,999 | PHP 74,159 |
| Crystal UHD U8000F | 65″ | PHP 55,999 | PHP 55,619 |
| Crystal UHD U8000F | 55″ | PHP 34,999 | PHP 31,981 |
| Crystal UHD U8000F | 50″ | PHP 26,882 | PHP 28,999 |
| Crystal UHD U8000F | 43″ | PHP 24,999 | PHP 23,174 |
| Crystal UHD U8030F | 75″ / 65″ / 55″ | TBA | Abenson Exclusive Model |
| Crystal UHD U8020F | 75″ / 65″ / 55″ | TBA | SM Appliance Center Exclusive Model |
Those who purchase their new 2025 Samsung Vision AI TVs will get a chance to win a new 100-inch QNED TV and a Q-series soundbar through a raffle. You can also get discount vouchers by registering your interest at the Samsung Philippines online store, and win one of 5 Samsung Neo QLED TVs or Samsung Q series soundbars too, until June 30.
There would be freebies for select Neo QLED models when purchased at the Samsung Online Store, as long as the voucher code is applied:
Which of these smart displays or AI features are you most excited to see land in local stores?
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