TCL marks 26th anniversary in PH with QD Mini-LED TV deals

TCL Electronics is marking its 26th anniversary in the Philippines with a new retail campaign focused on its QD Mini-LED TV lineup. The promo, called “Excellent with QD Mini-LED,” runs from April 15 to May 15, 2026 across authorized dealers nationwide.

The campaign introduces new TV models while offering discounted prices on select units. It also aims to encourage Filipino households to upgrade their home entertainment setups during the anniversary period.

Why it Matters: TV upgrades often depend on timing and pricing. Promotions like this give consumers a chance to access newer display technologies at lower cost, especially as features like Mini-LED and quantum dot become more common in mid-range TVs.

Among the highlights is the TCL A400 Series, first shown at CES 2026. The lineup uses quantum dot and Mini-LED technologies for improved brightness, color accuracy, and contrast compared to traditional LED TVs. It also features a slim design with a light walnut-style frame and a matte screen aimed at reducing reflections.

TCL is offering several models under the promo:

• TCL A400M QD Mini-LED TV priced at PHP 32,995, down from PHP 41,190, available at Abenson
• TCL 55-inch A400 Pro priced at PHP 34,995 from PHP 42,190, available at SM Appliance Center
• TCL 55-inch UHD Google TV priced at PHP 22,995 from PHP 29,990, bundled with a free S45H soundbar, available at authorized dealers nationwide
• TCL 55-inch C6K Google TV priced at PHP 30,995, down from PHP 40,990

According to Peter Chen, the campaign is meant to recognize Filipino customers who have supported the brand over the years, while also promoting newer display technologies to a wider audience.

The promo covers a range of price points and product types, from design-focused QD Mini-LED TVs to more accessible UHD models with bundled audio. Will these anniversary deals be enough to drive more upgrades in Filipino homes?