Camera-focused TECNO CAMON 50 Series now official in the Philippines, priced

TECNO has launched the CAMON 50 Series in the Philippines, bringing updated Pro and Ultra models that focus on camera hardware, larger batteries, and newer midrange chipsets. The lineup includes the CAMON 50 and the CAMON 50 Ultra 5G, with multiple storage and RAM configurations now available locally.

Why It Matters: The CAMON series has been TECNO’s main platform for mobile photography. With the CAMON 50 Series, the brand is shifting toward a more balanced approach by combining camera upgrades with bigger batteries and newer, more efficient processors. This keeps the lineup competitive in the midrange segment while maintaining its focus on imaging.

The CAMON 50 seerves as the entry point in the series, offering a mix of camera features and everyday performance at a lower price. It is priced at PHP 13,999 for the 8GB + 256GB variant.

TECNO CAMON 50 Pro specifications:

• Display: 6.78-inch AMOLED, FHD+, 120Hz refresh rate
• Processor: MediaTek Dimensity 8200 Ultimate
• RAM: 8GB
• Storage: 256GB
• Rear Cameras: 50MP Sony LYT-700C main with OIS, 50MP telephoto, ultra-wide camera
• Selfie Camera: 50MP
• Connectivity: 5G, Wi-Fi, Bluetooth, USB-C
• Other Features: In-display fingerprint sensor, stereo speakers
• OS: Android 14 with HiOS
• Battery and Fast Charge Tech: 5000mAh, fast charging
• Colors: Various finishes

The CAMON 50 Ultra 5G sits at the top of the lineup, now confirmed to use a MediaTek Dimensity 7400 Ultimate processor instead of a flagship-tier chip. It focuses on camera performance, battery capacity, and durability features.

TECNO CAMON 50 Ultra 5G specifications:

• Display: 6.78-inch curved AMOLED, 1.5K resolution, 144Hz refresh rate
• Processor: MediaTek Dimensity 7400 Ultimate (4nm)
• RAM: 8GB / 12GB
• Storage: 256GB / 512GB
• Rear Cameras: 50MP Sony LYT-700C main with OIS, 50MP 3x telephoto, 8MP ultra-wide
• Selfie Camera: 50MP
• Connectivity: 5G, Wi-Fi, Bluetooth, NFC, USB-C
• Other Features: IP68/IP69/IP69K rating, stereo speakers with Dolby Atmos, AI imaging tools
• OS: Android (HiOS 16)
• Battery and Fast Charge Tech: 6500mAh, 45W fast charging
• Colors: Moonshadow Black, Cypress Green, Nebula Titanium, Luminous Orange, Misty Purple

The CAMON 50 Ultra 5G is available in three configurations: 8GB + 256GB at PHP 19,999, 12GB + 256GB at PHP 21,999, and 12GB + 512GB at PHP 25,999.

Buyers of the CAMON 50 Series will receive several bundled items and service perks. These include an exclusive gift box, Air Conduction Headphones, a Charging Lanyard Cable, and a Creator Gift Set. The package also comes with 60 days free replacement, 3 years of 50GB cloud storage, a 2-year warranty, and a 1-year MovieBox Premium subscription. In addition, a Creator DITO SIM bundle is included, offering 30 days of connectivity with 1GB daily data allocation for Facebook and TikTok.

During the launch period, customers can also get PHP 1,000 discount on the TECNO Watch NEO and the FreeHear 2.

For payment options, TECNO is working with BillEase, Home Credit, and Skyro to offer installment options. Select plans are available with 0% interest and terms of up to 12 months.

With multiple variants and pricing tiers, TECNO is giving buyers flexibility depending on performance and storage needs, while keeping camera hardware consistent across the lineup.

With the CAMON 50 Series now available in the Philippines, will its mix of camera hardware and larger batteries be enough to stand out in the midrange segment?